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Franchise Relationship: Free-Riding Emergence of Local Indonesian Franchised F&B Brands

Received: 25 September 2017     Accepted: 10 November 2017     Published: 18 December 2017
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Abstract

This study aims to analyze the relationship in the franchise business local Indonesian F&B brands. Samples are taken of 500 respondents; in 5 major cities of the local F&B brands franchise business in Indonesia. This study is using convenience sampling. SEM (Structural Equations Model) analysis technique in this research was used by making use of existing software AMOS (Analysis of Moment structure) version 18.00. The findings suggest that centralization has no significant effect on free riding behavior. The study states that the behavior of free riding can not be discounted by formalization, however, the result also demonstrate interaction may prevent free riding behavior. The result indicates that competition (external competition) can also reduce the possibility of free riding behavior in local Indonesia F&B Franchise.

Published in American Journal of Management Science and Engineering (Volume 2, Issue 6)
DOI 10.11648/j.ajmse.20170206.14
Page(s) 183-191
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.

Copyright

Copyright © The Author(s), 2017. Published by Science Publishing Group

Keywords

Franchise, Free Riding, F&B Franchise, Indonesia

References
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Cite This Article
  • APA Style

    Ebenezer Nickson Neequaye, Huang Dechun, Rosemary Boateng Coffie, Puput Ichwatus Sholihah, Nelson Amowine, et al. (2017). Franchise Relationship: Free-Riding Emergence of Local Indonesian Franchised F&B Brands. American Journal of Management Science and Engineering, 2(6), 183-191. https://doi.org/10.11648/j.ajmse.20170206.14

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    ACS Style

    Ebenezer Nickson Neequaye; Huang Dechun; Rosemary Boateng Coffie; Puput Ichwatus Sholihah; Nelson Amowine, et al. Franchise Relationship: Free-Riding Emergence of Local Indonesian Franchised F&B Brands. Am. J. Manag. Sci. Eng. 2017, 2(6), 183-191. doi: 10.11648/j.ajmse.20170206.14

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    AMA Style

    Ebenezer Nickson Neequaye, Huang Dechun, Rosemary Boateng Coffie, Puput Ichwatus Sholihah, Nelson Amowine, et al. Franchise Relationship: Free-Riding Emergence of Local Indonesian Franchised F&B Brands. Am J Manag Sci Eng. 2017;2(6):183-191. doi: 10.11648/j.ajmse.20170206.14

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  • @article{10.11648/j.ajmse.20170206.14,
      author = {Ebenezer Nickson Neequaye and Huang Dechun and Rosemary Boateng Coffie and Puput Ichwatus Sholihah and Nelson Amowine and Stella Fynn and Rita Karley Richardson},
      title = {Franchise Relationship: Free-Riding Emergence of Local Indonesian Franchised F&B Brands},
      journal = {American Journal of Management Science and Engineering},
      volume = {2},
      number = {6},
      pages = {183-191},
      doi = {10.11648/j.ajmse.20170206.14},
      url = {https://doi.org/10.11648/j.ajmse.20170206.14},
      eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.ajmse.20170206.14},
      abstract = {This study aims to analyze the relationship in the franchise business local Indonesian F&B brands. Samples are taken of 500 respondents; in 5 major cities of the local F&B brands franchise business in Indonesia. This study is using convenience sampling. SEM (Structural Equations Model) analysis technique in this research was used by making use of existing software AMOS (Analysis of Moment structure) version 18.00. The findings suggest that centralization has no significant effect on free riding behavior. The study states that the behavior of free riding can not be discounted by formalization, however, the result also demonstrate interaction may prevent free riding behavior. The result indicates that competition (external competition) can also reduce the possibility of free riding behavior in local Indonesia F&B Franchise.},
     year = {2017}
    }
    

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    T1  - Franchise Relationship: Free-Riding Emergence of Local Indonesian Franchised F&B Brands
    AU  - Ebenezer Nickson Neequaye
    AU  - Huang Dechun
    AU  - Rosemary Boateng Coffie
    AU  - Puput Ichwatus Sholihah
    AU  - Nelson Amowine
    AU  - Stella Fynn
    AU  - Rita Karley Richardson
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    T2  - American Journal of Management Science and Engineering
    JF  - American Journal of Management Science and Engineering
    JO  - American Journal of Management Science and Engineering
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    PB  - Science Publishing Group
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    UR  - https://doi.org/10.11648/j.ajmse.20170206.14
    AB  - This study aims to analyze the relationship in the franchise business local Indonesian F&B brands. Samples are taken of 500 respondents; in 5 major cities of the local F&B brands franchise business in Indonesia. This study is using convenience sampling. SEM (Structural Equations Model) analysis technique in this research was used by making use of existing software AMOS (Analysis of Moment structure) version 18.00. The findings suggest that centralization has no significant effect on free riding behavior. The study states that the behavior of free riding can not be discounted by formalization, however, the result also demonstrate interaction may prevent free riding behavior. The result indicates that competition (external competition) can also reduce the possibility of free riding behavior in local Indonesia F&B Franchise.
    VL  - 2
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    ER  - 

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Author Information
  • Department of Industrial Economics, Hohai Business School, Hohai University, Nanjing, China

  • Department of Industrial Economics, Hohai Business School, Hohai University, Nanjing, China

  • Department of Human Resource and Organizational Development, Kwame Nkrumah University of Science and Technology, Kumasi, Ghana

  • Department of Engineering and Project Management, Public Administration School, Hohai University, Nanjing, China

  • Department of Industrial Economics, Hohai Business School, Hohai University, Nanjing, China

  • Department of Industrial Economics, Hohai Business School, Hohai University, Nanjing, China

  • Department of Industrial Economics, Hohai Business School, Hohai University, Nanjing, China

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