Research on the Relationships Among Customer Participation, Knowledge Integration and New Product Development Performance

Yong Cao; Hongzhi Zhou

doi:doi:10.11648/j.ijefm.20210901.15

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Research on the Relationships Among Customer Participation, Knowledge Integration and New Product Development Performance

Yong Cao, Hongzhi Zhou

Published in International Journal of Economics, Finance and Management Sciences (Volume 9, Issue 1)

Received: 18 January 2021 Published: 3 March 2021

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Abstract

Under the background of the knowledge economy, business managers have gradually realized that improving innovation performance requires breaking organizational boundaries to obtain knowledge, technology and other resources from the outside. As one of the important external subjects of new product development (NPD), customers actively participate in NPD activities become an effective way to acquire customer knowledge. However, there are still divergent studies on the effect of customer participation (CP) on NPD performance. In view of this, this research explores the relationship between customer participation, knowledge integration, absorptive capacity, and NPD performance, and this paper empirically studied the influence of CP on NPD performance through a large sample questionnaire survey, and focused on the analysis of the mediating role of knowledge integration and the moderating effect of absorptive capacity. The results show that CP has a significant positive effect on knowledge integration and NPD performance; knowledge integration has mediating effect between CP and NPD performance; Absorptive capacity positively moderates the relationship between CP and knowledge integration, but has no significant moderating effect on CP and NPD performance. From the perspective of knowledge management, this study links customer participation with NPD performance, and the research results not only have important theoretical implications for the in-depth study of customer participation, NPD performance, knowledge integration and absorptive capacity, but also have important practical significance to improve the success rate of NPD and promote high-quality development.

Published in	International Journal of Economics, Finance and Management Sciences (Volume 9, Issue 1)
DOI	10.11648/j.ijefm.20210901.15
Page(s)	38-45
Creative Commons	This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.
Copyright	Copyright © The Author(s), 2021. Published by Science Publishing Group

Keywords

Customer Participation, Knowledge Integration, Absorptive Capacity, NPD Performance

References

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APA Style

Yong Cao, Hongzhi Zhou. (2021). Research on the Relationships Among Customer Participation, Knowledge Integration and New Product Development Performance. International Journal of Economics, Finance and Management Sciences, 9(1), 38-45. https://doi.org/10.11648/j.ijefm.20210901.15

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ACS Style

Yong Cao; Hongzhi Zhou. Research on the Relationships Among Customer Participation, Knowledge Integration and New Product Development Performance. Int. J. Econ. Finance Manag. Sci. 2021, 9(1), 38-45. doi: 10.11648/j.ijefm.20210901.15

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AMA Style

Yong Cao, Hongzhi Zhou. Research on the Relationships Among Customer Participation, Knowledge Integration and New Product Development Performance. Int J Econ Finance Manag Sci. 2021;9(1):38-45. doi: 10.11648/j.ijefm.20210901.15

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@article{10.11648/j.ijefm.20210901.15,
  author = {Yong Cao and Hongzhi Zhou},
  title = {Research on the Relationships Among Customer Participation, Knowledge Integration and New Product Development Performance},
  journal = {International Journal of Economics, Finance and Management Sciences},
  volume = {9},
  number = {1},
  pages = {38-45},
  doi = {10.11648/j.ijefm.20210901.15},
  url = {https://doi.org/10.11648/j.ijefm.20210901.15},
  eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.ijefm.20210901.15},
  abstract = {Under the background of the knowledge economy, business managers have gradually realized that improving innovation performance requires breaking organizational boundaries to obtain knowledge, technology and other resources from the outside. As one of the important external subjects of new product development (NPD), customers actively participate in NPD activities become an effective way to acquire customer knowledge. However, there are still divergent studies on the effect of customer participation (CP) on NPD performance. In view of this, this research explores the relationship between customer participation, knowledge integration, absorptive capacity, and NPD performance, and this paper empirically studied the influence of CP on NPD performance through a large sample questionnaire survey, and focused on the analysis of the mediating role of knowledge integration and the moderating effect of absorptive capacity. The results show that CP has a significant positive effect on knowledge integration and NPD performance; knowledge integration has mediating effect between CP and NPD performance; Absorptive capacity positively moderates the relationship between CP and knowledge integration, but has no significant moderating effect on CP and NPD performance. From the perspective of knowledge management, this study links customer participation with NPD performance, and the research results not only have important theoretical implications for the in-depth study of customer participation, NPD performance, knowledge integration and absorptive capacity, but also have important practical significance to improve the success rate of NPD and promote high-quality development.},
 year = {2021}
}

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TY  - JOUR
T1  - Research on the Relationships Among Customer Participation, Knowledge Integration and New Product Development Performance
AU  - Yong Cao
AU  - Hongzhi Zhou
Y1  - 2021/03/03
PY  - 2021
N1  - https://doi.org/10.11648/j.ijefm.20210901.15
DO  - 10.11648/j.ijefm.20210901.15
T2  - International Journal of Economics, Finance and Management Sciences
JF  - International Journal of Economics, Finance and Management Sciences
JO  - International Journal of Economics, Finance and Management Sciences
SP  - 38
EP  - 45
PB  - Science Publishing Group
SN  - 2326-9561
UR  - https://doi.org/10.11648/j.ijefm.20210901.15
AB  - Under the background of the knowledge economy, business managers have gradually realized that improving innovation performance requires breaking organizational boundaries to obtain knowledge, technology and other resources from the outside. As one of the important external subjects of new product development (NPD), customers actively participate in NPD activities become an effective way to acquire customer knowledge. However, there are still divergent studies on the effect of customer participation (CP) on NPD performance. In view of this, this research explores the relationship between customer participation, knowledge integration, absorptive capacity, and NPD performance, and this paper empirically studied the influence of CP on NPD performance through a large sample questionnaire survey, and focused on the analysis of the mediating role of knowledge integration and the moderating effect of absorptive capacity. The results show that CP has a significant positive effect on knowledge integration and NPD performance; knowledge integration has mediating effect between CP and NPD performance; Absorptive capacity positively moderates the relationship between CP and knowledge integration, but has no significant moderating effect on CP and NPD performance. From the perspective of knowledge management, this study links customer participation with NPD performance, and the research results not only have important theoretical implications for the in-depth study of customer participation, NPD performance, knowledge integration and absorptive capacity, but also have important practical significance to improve the success rate of NPD and promote high-quality development.
VL  - 9
IS  - 1
ER  -

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Author Information

Yong Cao

School of Management, Wuhan Textile University, Wuhan, China
Hongzhi Zhou

School of Management, Wuhan Textile University, Wuhan, China

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APA Style

Yong Cao, Hongzhi Zhou. (2021). Research on the Relationships Among Customer Participation, Knowledge Integration and New Product Development Performance. International Journal of Economics, Finance and Management Sciences, 9(1), 38-45. https://doi.org/10.11648/j.ijefm.20210901.15

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ACS Style

Yong Cao; Hongzhi Zhou. Research on the Relationships Among Customer Participation, Knowledge Integration and New Product Development Performance. Int. J. Econ. Finance Manag. Sci. 2021, 9(1), 38-45. doi: 10.11648/j.ijefm.20210901.15

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AMA Style

Yong Cao, Hongzhi Zhou. Research on the Relationships Among Customer Participation, Knowledge Integration and New Product Development Performance. Int J Econ Finance Manag Sci. 2021;9(1):38-45. doi: 10.11648/j.ijefm.20210901.15

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@article{10.11648/j.ijefm.20210901.15,
  author = {Yong Cao and Hongzhi Zhou},
  title = {Research on the Relationships Among Customer Participation, Knowledge Integration and New Product Development Performance},
  journal = {International Journal of Economics, Finance and Management Sciences},
  volume = {9},
  number = {1},
  pages = {38-45},
  doi = {10.11648/j.ijefm.20210901.15},
  url = {https://doi.org/10.11648/j.ijefm.20210901.15},
  eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.ijefm.20210901.15},
  abstract = {Under the background of the knowledge economy, business managers have gradually realized that improving innovation performance requires breaking organizational boundaries to obtain knowledge, technology and other resources from the outside. As one of the important external subjects of new product development (NPD), customers actively participate in NPD activities become an effective way to acquire customer knowledge. However, there are still divergent studies on the effect of customer participation (CP) on NPD performance. In view of this, this research explores the relationship between customer participation, knowledge integration, absorptive capacity, and NPD performance, and this paper empirically studied the influence of CP on NPD performance through a large sample questionnaire survey, and focused on the analysis of the mediating role of knowledge integration and the moderating effect of absorptive capacity. The results show that CP has a significant positive effect on knowledge integration and NPD performance; knowledge integration has mediating effect between CP and NPD performance; Absorptive capacity positively moderates the relationship between CP and knowledge integration, but has no significant moderating effect on CP and NPD performance. From the perspective of knowledge management, this study links customer participation with NPD performance, and the research results not only have important theoretical implications for the in-depth study of customer participation, NPD performance, knowledge integration and absorptive capacity, but also have important practical significance to improve the success rate of NPD and promote high-quality development.},
 year = {2021}
}

Copy | Download

TY  - JOUR
T1  - Research on the Relationships Among Customer Participation, Knowledge Integration and New Product Development Performance
AU  - Yong Cao
AU  - Hongzhi Zhou
Y1  - 2021/03/03
PY  - 2021
N1  - https://doi.org/10.11648/j.ijefm.20210901.15
DO  - 10.11648/j.ijefm.20210901.15
T2  - International Journal of Economics, Finance and Management Sciences
JF  - International Journal of Economics, Finance and Management Sciences
JO  - International Journal of Economics, Finance and Management Sciences
SP  - 38
EP  - 45
PB  - Science Publishing Group
SN  - 2326-9561
UR  - https://doi.org/10.11648/j.ijefm.20210901.15
AB  - Under the background of the knowledge economy, business managers have gradually realized that improving innovation performance requires breaking organizational boundaries to obtain knowledge, technology and other resources from the outside. As one of the important external subjects of new product development (NPD), customers actively participate in NPD activities become an effective way to acquire customer knowledge. However, there are still divergent studies on the effect of customer participation (CP) on NPD performance. In view of this, this research explores the relationship between customer participation, knowledge integration, absorptive capacity, and NPD performance, and this paper empirically studied the influence of CP on NPD performance through a large sample questionnaire survey, and focused on the analysis of the mediating role of knowledge integration and the moderating effect of absorptive capacity. The results show that CP has a significant positive effect on knowledge integration and NPD performance; knowledge integration has mediating effect between CP and NPD performance; Absorptive capacity positively moderates the relationship between CP and knowledge integration, but has no significant moderating effect on CP and NPD performance. From the perspective of knowledge management, this study links customer participation with NPD performance, and the research results not only have important theoretical implications for the in-depth study of customer participation, NPD performance, knowledge integration and absorptive capacity, but also have important practical significance to improve the success rate of NPD and promote high-quality development.
VL  - 9
IS  - 1
ER  -

Copy | Download